~/interview

A Conversation with Benjamin Jealous

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A practical blueprint for choosing and winning one big thing: uses a simple sheet-of-paper exercise to pick a focus, builds cross-ideological coalitions (NAACP teamed with Tea Party allies), and wins measurable policy change — 374,000 registered voters and 1.2 million mobilized, death penalty abolished in six states in five years, 52 criminal-justice bills passed in Texas, and targeted student organizing that ended the juvenile death penalty in hard-to-win states; concrete tactics, surprising ally lists, campaign numbers, and which strategies actually worked.

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  1. 0:00Start
  2. 34:38Texas Criminal Justice Coalition
  3. 39:05Abolishing the Juvenile Death Penalty in the United States
  4. 46:31Be Smart about How You Manage Your Social Media
  5. 50:55Find a Way To Volunteer
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