YouTube - the Future of Television Based on (...)

on YouTube ↗43m

" summary

Examines YouTube as the future of television, focusing on the potential of the vlogosphere, individual multimedia creators (vloggers/bloggers), and online video producers. Discusses how single-person multimedia setups enable content creation and what that means for media and audience trends.

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" chapters (12)

1. 0:00Introduction
2. 6:08Blogosphere vs YouTube
3. 13:43Mobile payments future
4. 17:18YouTube campaign example
5. 20:09Becoming a YouTube product
6. 24:42YouTubers and TV
7. 26:49Social campaigns on YouTube
8. 33:10Internet TV example: Roku
9. 35:38Pricing for bloggers
10. 37:27Subscriptions as currency
11. 38:33Missing YouTube channels
12. 41:43Summary and Q&A

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