The Meaning of Live!
summary
Shows described by project and outcome not promise: the London 2012 audience pixels use 70,500 LED paddles after months of R&D to make circles read on uneven tiers; gauze projections at the Festival of Remembrance and large-scale building wraps use UV/UV‑unwrap mapping and media servers to hit awkward surfaces; a two‑ton kit once gets lost in transit and Kazakhstan mapping forces custom solutions; studio workflow stays pre-rendered After Effects + Cinema 4D pipeline and testing proves what actually works.
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chapters (15)
- 0:00Introduction
- 0:49Who are we
- 1:46What do we do
- 5:03Why we do this
- 5:53The logic and passion
- 14:21Heatmaps
- 18:32Research
- 22:01Realism
- 25:11Storytelling
- 31:11Authenticity
- 32:31Analogy
- 33:54Light Installations
- 36:21Software
- 39:22The Audience
- 41:35Event That Not Held
