Global Strategies For Indie Success – Publishing, Monetisation, & Market Expansion...
summary
Counts: MENA has ~380 million Arabic speakers, 65% aged 18–35, and average ARPU cited around $85; one publisher reports MENA is only ~1.5% of revenue while UK is ~7% of theirs and gross Steam revenues hit ~$180M. Panelists push tactics: localization + telco distribution, alternative payments + influencer acquisition, revenue-share funding via SPVs (Xsolla Funding Club with ~200 investors), live ops and transmedia to extend IP and reduce UA costs.
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chapters (12)
- 0:00Welcome to Global Strategies
- 1:11Dubai gaming opportunity
- 3:20MENA region matters
- 7:16Indie value in Europe & MENA
- 13:38Direct-to-consumer strategies
- 16:04UKIE support for indies
- 17:32Alternative funding models
- 20:21Indie community best practices
- 26:00Building long-term IP value
- 30:39Dubai learnings & future strategies
- 37:40Q&A on funding gaps
- 41:15Final insights
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