Ads and overlays
summary
Explains server-guided ad insertion (SGAI) and how MPEG‑DASH’s new Media Presentation Insertion feature implements it (versus HLS interstitials and the older XLink), covering its support for asynchronous return-to-network and VAST tracking for ads and blackouts. Shows how the same server-guided model can be applied to client-side graphic overlays to improve scalability, targeting, and glass-to-glass latency, and includes a demo of an open-source implementation for both SGAI and overlays.
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