Unpacking Instagram's Push Into Web3
summary
Instagram adds support for Solana and shows a built product: a new digital Collectibles section on the profile grid with a shimmer treatment and direct on‑post attribution for owners. Integration uses Phantom wallet to sign ownership transactions and import NFTs. Rollout hits 40 countries in Europe including Portugal and went live last night, though visibility may take a day and engineers report the deployment is complete. The goal is provenance and creator monetization.
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