How to Run a Crypto Business
summary
Over 120 early-stage crypto investments inform concrete rules: hire resilient, curious cofounders who stay in the foxhole; ship fast and iterate — launch a coin for less than $2 or build a single killer app (examples: Jupiter aggregator, Uniswap-style swap) rather than chasing novelty; pick chain carefully (Solana lowers one major disadvantage); keep a stable treasury in stablecoins, count on cash/equity not token runway, raise modest rounds (<<$25M, often <$3M), and design token buyback or fee accrual mechanisms.
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chapters (10)
- 0:00Introduction
- 0:55Bullet points
- 1:09Getting started
- 3:31Make something customers want
- 5:03Be yourself
- 5:37Key choices
- 7:21Operational stuff
- 9:15Sales and marketing
- 10:49Identify your tribes
- 11:42Crypto operations
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