What does it mean to live a better life within the limits of one planet?
summary
IKEA commits to enabling 1 billion people to live within one planet by focusing on three areas: make sustainable living irresistible, become circular and climate positive, and create inclusive jobs. Research across 14 markets and 14,000 people finds two‑thirds worried about climate change and nine‑in‑ten willing to change. Concrete moves include €2bn invested in wind and solar (70% store energy renewable), a 2030 target for only renewable/recycled materials, home solar in six markets aiming for 2025 rollout, and 100 projects across 30 markets testing circular services like a Japan buyback that reclaimed ~6,000 items with >80% refurbished.
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chapters (14)
- 0:00Introduction and welcome
- 1:04Public attitudes on climate change
- 3:54Better everyday life and sustainability
- 5:41Mega trends and business impact
- 7:53System solutions for sustainability
- 8:34IKEA’s sustainability strategy
- 9:18About IKEA and its reach
- 10:02Democratic design and sustainability
- 11:50Renewable energy investments
- 12:32Product function and waste reduction
- 13:14Sustainable food solutions
- 13:57Circular economy initiatives
- 16:05Challenges and future work
- 17:10Call to collective action
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