F@#!ing with algorithms: a human hobby
summary
Argument shows how people deliberately break ranking and recommendation systems to get visibility, money or annoyance: Google bombing makes Microsoft show up for “more evil than Satan himself”; Tinder’s ELO-style ranking is gamed to hit 10,000 dates in under a week; a marketer creates an audience of one with Facebook ad segmentation to stalk a roommate; YouTube watch-history nudges change recommendations; Skiplagged finds legal hidden-flight fares and survives an airline lawsuit on a technicality.
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chapters (11)
- 0:00Introduction
- 2:13Why humans game systems
- 3:39Google bombing explained
- 6:08Tinder’s Elo algorithm
- 7:53Reverse Facebook’s feed
- 9:18Corrupt personalization
- 10:43Facebook ad targeting
- 11:49YouTube’s algorithm exploits
- 12:55LinkedIn search tricks
- 13:38Skyscanner vs airlines
- 15:25Algorithmic fairness illusion
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