2020 Urbanism Next Virtual Forum - Harriet Tregoning (NUMO)
summary
Gives a stepwise change playbook based on Kotter with concrete examples: a failed 100‑bike SmartBike pilot that leads to Capital Bikeshare with 5,000 bikes and 500 stations; transit data showing 39% critical workers rely on buses; Cambridge policy that makes bike lanes the default during road work; Minneapolis target of 75% within a five‑minute walk to high‑frequency transit and 90% within ten minutes; a Bogota cargo‑bike race pilot and DC zoning reforms like parking minimums removed that cut excess parking.
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chapters (13)
- 0:00Introduction and context
- 1:11Steps for change makers
- 3:25Communicate urgency clearly
- 5:38Build broad stakeholder coalitions
- 8:07Define a compelling vision
- 10:38Engage local government early
- 12:04Start with catalytic projects
- 13:58Change rules for broad impact
- 16:26Generate short-term wins
- 17:54Build on incremental success
- 18:59Embed changes in culture
- 20:04Adapt proven change frameworks
- 21:29Key short-term wins for cities
