its Continued Growth
summary
Hadoop ecosystem continues rapid expansion with an annual doubling in conference size and steady influx of newcomers; Spark moves from newcomer to becoming the primary API for many workloads; vendors adapt to customer-driven shifts rather than dictating direction; real usage patterns emerge — fraud and risk analytics, customer 360 — suggesting packaged applications built on Hadoop/Cloudera stacks are imminent; warns that personal data practices must be defensible in public to avoid regulatory backlash.
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