Going global on Rails
summary
Cookpad runs Japan’s biggest recipe site with about 60 million unique browsers in Japan and ~80% penetration among women aged 20–40, and a global platform with ~30 million users in 10 languages. Engineering uses a validation board (hypothesis + owner + measurable success and stages: backlog → developing → validated), a PT flow that automates Pivotal Tracker ↔ GitHub branch creation, lightweight preacher toggles (10–15 live) for region tests, a bot that tags WIP/reviewed PRs, and Capistrano Fiesta that auto-generates release notes and tags.
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chapters (9)
- 0:00Introduction and background
- 1:10Cookpad's global expansion
- 2:58Local teams in global development
- 5:47Validation board for ideas
- 9:00PT flow for pull requests
- 10:26Feature toggles for testing
- 11:53PR bot for workflow
- 13:42Capistrano fiesta for releases
- 15:11Closing remarks and thanks
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