Leading in Unprecedented Times
summary
Shanghai retailer Lynchen Shan loses 90% of revenue, with 300 stores, 200 staff and rent and salaries 30M RMB/month, then redeploys store advisors as livestream influencers using Alibaba's cloud technology — a 100-advisor event draws 60,000 viewers and sells 400,000 orders of one product, equating two-hour sales of one advisor to four stores; other specifics: online retail up ~30% in 2020, Google Classroom at ~100M users, and rapid pivots like contactless delivery and mask mandates at Uber.
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chapters (8)
- 0:00Introduction and case study
- 2:14Leading in unpredictable times
- 4:19Recognizing consumer behavior shifts
- 7:09Adapting business models for resilience
- 10:22Building sustainable growth strategies
- 13:12Leading remote teams with empathy
- 16:43Key takeaways for product leaders
- 17:24The new normal and closing remarks
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