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user acquisition

Talkat Pocket Gamer Connects Bangalore 2015 · 2015-04-16..04-17
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Covers multiple user-acquisition topics from Pocket Gamer Connects Bangalore 2015: Mike Hines (Amazon) on in-app purchases; a panel on ads featuring Karan Mohla (IDG Ventures India), Nitish Mittersain (Nazara), Prashant Dixit (VServ), Ujjwal Kumar (Microsoft India) and Preetesh Chouhan (Vdopia); Spencer Scott (Fiksu) on re-targeting; Thorbjorn Warin (AdColony) on video’s role in mobile gaming; and Mathias Schroeder (Calldorado/CIA MEDIA) on post-call advertising for user acquisition.

AI-written summary · about

  1. 0:00Start
  2. 35:19What Is Retargeting?
  3. 37:46Driving Amplified Results
  4. 43:42Drive Incremental Actions
  5. 47:47Segmentation
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