How InVision Leveled up Their Marketing Stack with Next.js and Sanity.Io

on YouTube ↗29m

" summary

InVision migrates a tangled marketing stack to Sanity.io plus Next.js, then measures real wins: legal pages replaced and untouched for two years, form handling decoupled from Marketo/HubSpot into a Sanity-driven config, faster launches (one landing page demoed in 10 minutes), global components for navigation and promotions, and lazy-loading Drift to improve page weight. The build is productional, reduces deployments, and demonstrably speeds content edits and experiments.

AI-written summary · about

" chapters (9)

1. 0:00Intro
2. 8:10Privacy Policy
3. 15:20Content Model
4. 15:45Globalized Content
5. 17:00On Timer Insanity
6. 18:20Global Content
7. 20:00Landing Page
8. 23:10SanityIo
9. 24:50Omnichannel life

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