Rails, Search Engines, and Faceted Navigation
summary
Concrete claims and fixes: relevance beats PR so change URLs and titles — use an override to_param to keep an integer ID plus a readable slug, redirect when the slug changes, and keep a single H1. Use image filenames, alt and title attributes for keyword density. Make Ajax degrade gracefully or provide a sitemap.xml and hard links. Faceted nav multiplies crawlable combinations (Dig the Dirt has ~4,000 plants aiming for 8–10k), so limit indexing with a robots meta noindex follow.
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chapters (11)
- 0:00Start
- 0:58Search Engine 101
- 1:12Page Rank
- 12:23Page Title
- 16:42Sitemap
- 18:14Two Versions of the Content
- 20:01Faceted Navigation
- 27:51Facet Implementation
- 31:27User Saved Searches
- 32:00Smashing Mirrors
- 38:33Final Thoughts








