5 Lessons I Learned About Headless Commerce So You Didn’t Have To
summary
Recommends offload ~80% of commerce functionality to Shopify and use the Shopify Storefront API (GraphQL) with Gatsby for fast static builds plus dynamic API calls; prototypes and phased rollouts prove assumptions before full migration. Expects about 1–10 extra devs for building apps, integrations, scaling, logging and maintenance. Advocates PWA/offline cached lookbooks or articles to drive engagement, shared-cart hybrid pages for testing conversions, and prioritizing headless only when content, omni‑channel, or specific UX problems justify the cost.
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chapters (8)
- 0:00Introduction to headless commerce
- 2:07Offload complexity where possible
- 4:33Resourcing for long-term success
- 6:59Take a phased approach to building
- 11:15Build on a solid foundation
- 12:38Consider offline experiences
- 14:21Go headless for the right reason
- 16:06Q&A and closing
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