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Smashing Conference Freiburg 2018

Home, sweet home! The 7th SmashingConf Freiburg — in our lovely hometown in Germany — will be taking place in the Historic Merchants’ Hall on September 10-11.

product designers, UX researchers, frontend engineers, content designers, design managers, conversion optimisation specialists

ethics of scale in technology; conversion rate design factors; resilient front-end systems; designing for global audiences; tech ethics for product futures; rapid prototyping and hacks; mixed-methods product research; designing interfaces for children; third-party content control strategies; product copywriting for UX; algorithm-aware interaction design

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Books, Walking, and the Ethics of ScaleCraig Mod57m
Systems and products that have the most influence on the world today tend to have the least presence. What tools can we use to make their intangibility and…
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The Small Things That Add Up: How to Find What Design Factors Influence Conversion RatesTammy Everts50m
How do you know what consumers expect from your site? Every shopper is different and every shopping visit is different. Industry stats tell only part of the…
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Building Resilient Frontend SystemsIan Feather48m
Ian will explain the principles behind our approach as well as detailing some of the solutions we have put in place: covering areas of automation…
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Designing for Global AudiencesChui Chui Tan55m
Whether or not the product you’re creating is currently only being sold in one country, it’s always crucial to design and build it with global audiences in…
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I Thought we Were Building World Peace - Using Tech Ethics to Build Better FuturesMorten R.-Hendriksen57m
Every decision we make is one made on behalf of your user. How do we know the decisions we make are the right ones? It is time we initiate a conversation…
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Hack to the FutureSeb Lee-Delisle01h 10m
Seb loves to strip down classic machines from the 80s, and give them an extreme make-over with cutting edge technology. You may have seen the hacked Nintendo…
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The Future of Travel: How Mixed Method Research Helped Shape Airbnb ExperiencesHannah Pileggi
Hannah will show us a case study of how she utilised user research to improve business and design decisions on a brand new product – Airbnb Trips.
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Designing for Kids is not a GameTrine Falbe49m
The children of today are growing up in a different paradigm than their parents, who might even remember what the world was like before the Internet!This…
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Taking Back Control Over Third-party ContentYoav Weiss55m
Yoav Weiss explores mitigation tactics as well as a long-term plan to restore sanity to the ecosystem, arguing that we need mechanisms that put developers back…
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A Word to the Wise: Writing Product Copy to Transform Your User ExperienceAndrea Drugay46m
In this talk, Andrea will be sharing top tips and best practices for making sure your product copy is clear, concise, and consistent. You’ll learn to avoid…
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Design in the Era of the AlgorithmJosh Clark
The design and presentation of data is just as important as the underlying algorithm, and designers have an urgent role to play in crafting the emerging…
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Lightning Sessions at SmashingConf Freiburg 201835m
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