Broadcom Pivots to New Business Model with Oracle Cloud Apps
Talkat Oracle Live: Build the Future of Business with Oracle Cloud Applications · 2021-03-24..03-25·
summary
Broadcom pivots its software business to scale from hundreds to hundreds of thousands of customers by consolidating 23 divisions and thousands of products onto an Oracle Cloud end-to-end architecture. The build centralizes customer, pricing, and product master data for a single source of truth, replaces point integrations with time-driven end-to-end processes, cuts TCO and licensing costs, and lifts operating margin while improving sales productivity and providing a 360-degree customer view.
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