Product Development in India
summary
Describes building real Indian products from the 1980s through mobile era with concrete outcomes: a 100 rupee floppy distribution stunt that sparks demand, a homegrown Cybernet corporate BBS sold to ABB and rolled out across large firms, a surprise 500-copy order that proves local buyers pay, then a collapse as outsourcing replaces product thinking, and a 2005 mobile revival. Argues for revenue models, usability, localization and self‑sufficient backends over chasing funding or piggybacking on fragile third‑party services.
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chapters (6)
- 0:00Start
- 1:28History of the Product Market
- 16:17Computer Viruses
- 26:44The Present
- 31:19Rules of Engagement
- 38:57Exit Strategies
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